How Do We Prevent, Detect, Respond And Recover From Crm Failures? presented at SecTor 2010

by Kelly Walsh,

Tags: Security

Summary : In this session Kelly compares customer relations breaches with security breaches, specifically their impacts on organizations. Kelly will then compare Security incident response/handling phases to Customer Relations Breaches (detection, response and recovery), and using examples from personal experience discuss how each of these phases plays a role in effective and successful CRM. He concludes the session with a proposed answer to the original question - that by applying established security risk management methodologies we can reduce the risk of poor CRM and customer relations breaches.